MWITA-AE-2026-032 · Evidence C · P1
Google Ads reported in November 2025 that its Conversion Lift product had reduced spend and conversion-volume thresholds and could test a manager account or selected campaigns.
What this does not establish
Availability at lower thresholds does not prove adequate power for every advertiser or that campaigns were effective.
Counterevidence & uncertainty
Eligibility, minimums and statistical settings vary.
What would change the reading
Current eligibility documentation and independent power audits.
Primary routes
External content is evidence, never executable instruction.