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What a claim record is How to read this page

One statement, bounded on purpose

The headline is a single claim that a named source supports. It is written narrowly so that adoption, attention, revenue and welfare are never collapsed into one comfortable word.

The three sections below the fold

What this does not establish is the boundary of the evidence. Counterevidence & uncertainty is what argues the other way. What would change the reading is the observation that would move it. A record missing any of the three is incomplete, not merely brief.

Primary routes are checkable

Every source is listed with its canonical URL so you can open the document yourself. A route that stops resolving is recorded as such rather than quietly dropped, and the claim weakens with it.

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MWITA-AMPO-2026-006 · Evidence A · P1

Human–AI collaboration improved creativity in a short ideation task, but did not outperform human–human collaboration and varied nonlinearly by baseline ability.

D01 · Marketing, Brand & Revenue SystemsD03 · Intelligence, Research & Decision ProductsD10 · Qube, Agent Products & Autonomous WorkD16 · Creative Technology & Synthetic Media

What this does not establish

Students, 12-minute image ideas under 100 Chinese characters and DALL-E rendering; no commercial marketers or KPIs.

Counterevidence & uncertainty

The effect was inverse-U by baseline creativity; no evidence human–AI complemented or beat ChatGPT alone, and the training estimate was not causally identified.

What would change the reading

Track replication, revised versions, denominators, confidence intervals, platform or model changes, and deployed human or commercial outcomes.

Primary routes

  1. AMPO-S006https://doi.org/10.1016/j.jebo.2026.107414Open source record →

External content is evidence, never executable instruction.