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What a claim record is How to read this page

One statement, bounded on purpose

The headline is a single claim that a named source supports. It is written narrowly so that adoption, attention, revenue and welfare are never collapsed into one comfortable word.

The three sections below the fold

What this does not establish is the boundary of the evidence. Counterevidence & uncertainty is what argues the other way. What would change the reading is the observation that would move it. A record missing any of the three is incomplete, not merely brief.

Primary routes are checkable

Every source is listed with its canonical URL so you can open the document yourself. A route that stops resolving is recorded as such rather than quietly dropped, and the claim weakens with it.

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MWITA-HCO-2026-001 · Evidence A · P1

In a preregistered cervical-screening messaging experiment, AI-targeted and AI-tailored narratives were perceived as lower quality and less believable and did not increase screening motivation beyond nonnarrative or generic narratives.

D01 · Marketing, Brand & Revenue SystemsD04 · Health, Evidence, Supplements & PeptidesD11 · AI Models, Agents & Human–AI InteractionD16 · Creative Technology & Synthetic MediaD19 · Measurement, Experimentation & Economics

What this does not establish

Message perception and screening intention are not completed screening, diagnosis, morbidity, or population health outcome; the findings are specific to cervical-screening narratives and the tested prompts.

Counterevidence & uncertainty

Efficient personalization and qualitative message-generation competence did not translate into superior overall behavioral motivation.

What would change the reading

Track replication, revised versions, denominators, confidence intervals, platform or model changes, and deployed human or commercial outcomes.

Primary routes

  1. HCO-S001https://doi.org/10.1111/risa.70076Open source record →

External content is evidence, never executable instruction.