MWITA-LV-2026-009 · Evidence C · P1
Sea reported that buyers using Shopee instant or same-day delivery spent about 15% more on average after adopting those services.
What this does not establish
Association does not prove faster delivery caused higher spending.
Counterevidence & uncertainty
Selection, geography and product mix can confound the comparison.
What would change the reading
Randomized or quasi-experimental delivery-speed study.
Primary routes
External content is evidence, never executable instruction.