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Netherlands: Will an AI name your company when a customer asks?

For companies in Netherlands: when a customer asks an AI for your service, it names only companies whose name, address and phone number it can read for sure. Check your website free: enter your address and see at once what an AI cannot read. In Netherlands, 12.6% of 3,700 websites checked pass this step, against an EU average of 13.1%. Companies that pass are listed below.

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Check your website free

Five stages to an enquiry

An AI assistant has to find a website, understand it and be able to quote it. Only then does it enquire or book for its user. If your website misses a stage, it names another company in your place. Gold: Netherlands. Grey: EU average.

  1. Find

    99.5%

    let in every AI assistant that answers customers

    3,681 of 3,700, ± 0.2 points · EU average 99.6% · Rank 12 of 19 EU countries

  2. Understand: who

    12.6%

    state name, address and phone in a form an AI assistant reads for sure

    468 of 3,700, ± 1.1 points · EU average 13.1% · Rank 10 of 19 EU countries

  3. Understand: what

    6.4%

    tell a machine an offer or a price

    235 of 3,700, ± 0.8 points · EU average 6.4% · Rank 8 of 19 EU countries

  4. Quote

    62.3%

    have a page description an assistant can quote

    2,998 of 4,810, ± 1.4 points · EU average 65.7% · Rank 13 of 19 EU countries

  5. Enquire or book

    1.7%

    offer booking, ordering or an enquiry in a form an AI recognises (minimum)

    83 of 4,810, ± 0.4 points · EU average 1.6% · Rank 7 of 19 EU countries

Where does your website stand?

The check works for any website, in any country. Enter your address and press “Measure now”. Within half a minute you see on screen whether AI assistants may open your site, whether they can read its text and whether they find your name, address and phone, plus what to change. The preview is free and needs no sign-up. The full PDF report is free until 30.11.2026, then €149 once, no subscription. It names every change with file, line and wording, so your webmaster can make it straight away.

By sector

Sectors with at least 300 measured websites in Netherlands. A dash means: for that stage the measured base in the sector is below 300 websites, so the figure is not reported.

SectorWebsitesFindWhoWhatQuoteEnquire
Retail1,27398.8%12.7%5.4%64.7%0.2%
Food and drink1,14299.9%18.3%10.7%60.9%6.0%
Offices and advice62399.8%12.1%7.0%72.6%1.4%
Leisure and culture54499.3%7.1%5.7%54.6%0.0%
Accommodation339–––62.8%0.9%
Health322–––54.3%0.0%
Local services349–––61.0%0.0%

These companies tell an AI who they are

41 companies in Netherlands meet both criteria. This comes from a second measurement: between 12 October 2026 and 19 October 2026 we read every website in our company records for Netherlands, not only the sample above. These companies state name, address and phone in a form an AI assistant reads for sure, and let in every AI assistant that answers customers. Only limited companies and cooperatives whose legal form is part of their name, with no more than three locations, are included.

No business relationship, no payment, no endorsement. A service of Metatron Marketing Ltd.

Offices and advice 27
Retail 8
Trades and production 6

Your company is missing? Have your webmaster add name, address and phone as structured data (schema.org) and let in every AI assistant. The check shows you whether it works: Check now

Your company should not be listed? Send us the domain at consulting@metatron.marketing. We remove it within 72 hours and reply within one month at the latest.

Contains data from OpenStreetMap, © OpenStreetMap contributors, ODbL. · List as JSON (ODbL) · Privacy notice · Imprint

Neighbouring countries

Method

The addresses come from OpenStreetMap and were drawn at random. Of 150,000 addresses worldwide, 116,940 were read; 4,810 of them are local business websites in Netherlands.

Schools, associations and public offices are not counted. Several websites of the same operator count as one.

We measured from 6 October 2026, 23:30 UTC, to 7 October 2026, 05:13 UTC, reading the public home page, robots.txt and llms.txt.

“Find”, “Understand: who” and “Understand: what” are based on 3,700 websites in Netherlands read after an extension of the run.

The EU average is the weighted average of the 19 EU countries with at least 300 measured websites (61,318 websites). Germany accounts for 40.5% of them.

The range after each figure is the 95% confidence interval of the random sample.

Limits

  • We do not report groups of fewer than 300 websites.
  • Blocking figures are minimums: we did not measure Google’s crawler.
  • We measured the home page, not every subpage.
  • The statistics state counts. The company list only shows who met both criteria on the day of measurement; it is not a rating.

Source: Metatron Intelligence, measurement of 4,810 local business websites in Netherlands, 6 and 7 October 2026. Address data © OpenStreetMap contributors, ODbL.

Written with the help of AI systems; every figure names its source (EU AI Act, Art. 50). Last updated .