MWITA-CC-2026-001 · Evidence A · P1
Across the Reuters Institute's 48-market online survey, reported social-video news consumption rose from 52% in 2020 to 65% in 2025; preferences for video over text were especially prominent in the Philippines, Thailand, Kenya and India.
Counterevidence & uncertainty
The survey measures self-reported online news use, not audited total attention or causal platform effects.
What would change the reading
Update when the 2026 common-question series or comparable passive measurement changes the direction or country rank pattern.
Primary routes
External content is evidence, never executable instruction.