MWITA-LV-2026-004 · Evidence C · P1
TikTok Shop Singapore reported 6.3 times as many e-commerce short videos year over year at Creator Fest 2025.
What this does not establish
More videos do not prove more views, sales, quality or consumer benefit.
Counterevidence & uncertainty
No absolute count or denominator definition.
What would change the reading
Video-level reach and controlled conversion evidence.
Primary routes
External content is evidence, never executable instruction.