MWITA-MR-2026-006 · Evidence B · P1
Google's June 2026 pilot adds dedicated generative-AI impression reporting, while Cloudflare measures crawler/referral asymmetry. Neither reveals whether a model stated correct product facts, whether a citation caused a sale, or whether crawl volume created value.
Counterevidence & uncertainty
Google may add richer metrics; Cloudflare coverage and bot classification are not the entire web and crawler purposes differ.
What would change the reading
Platforms expose stable query/task-level citations, answer content and downstream handoff with privacy-safe experiments.
Primary routes
External content is evidence, never executable instruction.