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What a claim record is How to read this page

One statement, bounded on purpose

The headline is a single claim that a named source supports. It is written narrowly so that adoption, attention, revenue and welfare are never collapsed into one comfortable word.

The three sections below the fold

What this does not establish is the boundary of the evidence. Counterevidence & uncertainty is what argues the other way. What would change the reading is the observation that would move it. A record missing any of the three is incomplete, not merely brief.

Primary routes are checkable

Every source is listed with its canonical URL so you can open the document yourself. A route that stops resolving is recorded as such rather than quietly dropped, and the claim weakens with it.

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MWITA-AD-2026-039 · Evidence A · P1

The GEO study introduced a 10,000-query benchmark and reported content-visibility gains of up to 40% from tested optimization methods.

What this does not establish

A maximum benchmark visibility gain is not an average business outcome, click lift or revenue lift.

Counterevidence & uncertainty

The paper notes black-box systems and query distributions change over time.

What would change the reading

Replication on 2025-2026 systems or field business outcomes.

Primary routes

  1. AD-S014https://arxiv.org/abs/2311.09735Open source record →

External content is evidence, never executable instruction.